Nah, just kidding about the ice. But I could arenas shows packin’ ’em in, with police and fire re-enactments and other stunts. Hose fights! Cops & robbers re-enactments. Gun-safety tips. Good behavior messages. Then lots of life-saving, heart-pounding mayhem. Real fires? Real rescues? Famous arrests. Most Wanted rundown. Where do I get tickets?! If not real active cops and firemen, then Read More …
Here’s a win-win for charities and advertisers. It’s a site where companies get good publicity in exchange for matching contributions to charities. Plus it’s a way for philanthropic, benevolent souls to get more bang for their buck. Basically, works like this: Charities and companies with existing matching-contribution programs sign up, agreeing to link to the Read More …
Seriously, why should a big-time TV event like this fail to generate any revenue for anybody? The networks run no ads, the government gets no rights fees, and a handful of major networks alienate chunks of their TV-addicated audience. So revamp the speech to have commercial breaks, and sell the exclusive rights to one network, or one broadcast and Read More …
Want to outdo the Truth Booth? Right next to it, set up the Praise Chaise. (OK, I’m committing another Rhyme Crime.) Anyway, a silver-tongued host stands by a lounge chair, and invites people to lay back and relax, while getting effusively flattered (an ego massage). Bet this would do better business than the Truth Booth, but they might complement (and Read More …
Could charities parlay tax breaks into bigger donations? Scenario: Generous Jill is in a 15 percent tax bracket. If she donates $1,000 directly to her favorite charity, she saves $150 on her taxes, right? But say the charity is also supported by Benefactor Bob, who is in a 30 percent bracket. He could give the Read More …
Imagine if our currency had a little “Brought to you by” section. Sell enough sponsorships, and voila, free money! Blasphemous! Sacrilegous! Tacky! you say. But this could be an ideal form of welfare. Free money for the poor, at no cost to taxpayers. Couldn’t possibly raise a dollar per dollar-bill? OK, how ads on coins. Read More …