Instead of a collection of jokes, how about a book that’s a collection of punchlines? I’m just thinking it would be fun to browse through punchlines, then look up the joke. OK, it’s still a joke book, but the punchline variation would make it different. OK, it’s probably a better idea for the Web. Hmm … the Jokepedia … anyone post a joke … gotta click on categories … and you index the punchline and other key words … so people can look it up. Oops. Wuddyano? There is a Jokepedia. And another Jokepedia. So, maybe back to the By the Punchline book idea.